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Issue 5 - 2024



Sierra had often dreamed of carving out a career in the transportation industry.

While she had researched the requirements for her Class 1 Driver’s licence, the cost prevented her from proceeding.

“I was encouraged to apply with Women Building Futures after hearing about a few people who got their Class 1 licence through the program,” she says. 

“Their training was covered, and they were able to get good jobs afterwards.”

Now, Sierra is one of those graduates with a good job. Through her work as a truck driver and now dispatcher at Caron Transportation Systems, a Women Building Futures’ employment partner, she has found secure employment with an employer who supports her professional growth.

 Support of a Lifetime

By offering programs and support services, Women Building Futures facilitates underemployed and unemployed women and gender-diverse individuals to train for free and connect to careers that pay above a living wage.

Two of the programs on offer at Women Building Futures, Class 1 Professional Driver and Class 3 Professional Driver, equip women with the skills and licences they need to flourish in roles in the transportation industry.

Women who go through WBF’s Professional Class 1 Driver program are connected to opportunities with values-aligned employers. WBF’s network of industry partners supports program costs, hires our grads, and offers continued training and development once they are on the job.

 Powerful Partnerships

One of those partners is Caron Transportation Systems, which offers bulk hauling solutions across Canada and the US.

“We have worked with WBF for many years and were part of developing the Class 1 program originally,” says Leah Mawer, Director of Human Resources at Caron.

“We have several long-term employees who are alumni from the program and have been great ambassadors for other women to join the industry.”

By partnering with WBF, Caron has been able to identify areas where the company can “increase the diversity of its workforce” and make “Class 1 driving more accessible to individuals that may not have felt welcomed historically,” Mawer says.

“These are great well-paying jobs with top-notch companies, and WBF gives individuals that are underemployed and unemployed the ability to provide for themselves and their families with a lot of guidance and support as they learn,” Mawer adds.

Women are provided with the support they need to succeed, from when they first reach out and throughout their careers. In some instances, trainees live in affordable housing on-site in Edmonton or receive additional financial support to cover any fees incurred.

 Driving Recruitment Forward

Clearly, recruitment and retention are a wide-scale problem across the transportation industry. According to a recent report by PricewaterhouseCoopers (www.pwc.com/gx/en/transportation-logistics/pdf/pwc-tl-2030-volume-5.pdf), there are more than 20,000 vacant truck driver positions in Canada, and that number could grow to 30,000 if nothing is done. 

There are significant benefits to turning to women to plug that gap. According to Trucking HR (https://truckinghr.com/wp-content/uploads/2023/02/THRC-AB-LMI-Report-FINAL-2023.pdf), only 4% of truck drivers in Canada are women, indicating a severe gender disparity in the profession. As women and gender-diverse individuals are an untapped resource, Women Building Futures works with partners to bring in highly skilled staff.

“When women enter the transportation industry, they’re still highly underrepresented,” says Christie Lavan, Director for External Relations and Growth at Women Building Futures.

“With these vital partnerships with forward-thinking businesses, we can ensure that women can step into these roles in a highly competent way and make sure that both we and our partner are working to support them.

“By helping women carve out resilient careers in the transportation industry, we will make the transportation industry a better industry for everyone.”

Bison Transport, a leading asset-based freight solutions provider, employs Class 1 graduates and is working on a wider scale with Women Building Futures to change the landscape. 

“Only 4.3% of Canada’s professional drivers are women, and Bison’s mission is to help change that!” Tracy Clark, Director of Driver Recruitment and Retention at Bison, says.

“In 2024 so far, 6% of all drivers we have onboarded have been women.

“We are pleased to say that two women drivers from the Professional Class 1 Driver program will be starting with Bison this summer!”

 Soaring Success

The Profession Class 1 Driver program has been well supported by existing and legacy partners such as Watt and Stewart, Keenan Advantage Group, Magnum, Caron, and Bison.

Women Building Futures is actively inviting more transportation organizations to partner and surround women with the support they need to change their lives.

After its successful partnership, Bison highly encourages organizations looking to diversify their workforce and improve staff recruitment and retention to partner with WBF.

“Women Building Futures truly cares about the success of the women in their program(s) and therefore only partners with reputable businesses,” says Clark.

“If an organization has a commitment to gender inclusion in their workplace and investing in the training, safety, and career progression of the program’s graduates, I encourage them to connect with WBF to learn more.”

And for transportation graduates like Sierra, these partnerships’ pay-off is clear. “Go for it. It will change your life.” 

 For more information on Women Building Futures, visit www.womenbuildingfutures.ca. Are you interested in becoming an employer partner and getting more women into
the driver’s seat? Learn about ways to support our mission at https://womenbuildingfutures.ca/about/ways-to-support
, or contact Bao Ho, Senior Manager for Workforce Partnerships, at bho@womenbuildingfutures.com

To learn more about WBF’s Employers of Choice program and to become a member, visit www.wbfeoc.com

Current News

PRIVATE MOTOR TRUCK COUNCIL OF CANADA 2025 AWARDS SEASON OPENS

FOR IMMEDIATE RELEASE

The 2025 Private Motor Truck Council of Canada Awards Program is now open for entries. Each year the PMTC teams with member companies to celebrate the Best in Trucking through the presentation of awards that recognize excellence in trucking.

The awards are presented during the Annual Conference which, this year, takes place at the Niagara Falls Convention Centre , in Niagara Falls, Ontario from June 17th to the 19th, 2025.

Competition entry forms and information are available online at www.pmtc.ca.

Deadline to enter is April 30th of 2025.

The 2025 awards program includes:

The Rick Austin Memorial Dispatcher Award, Sponsored by CPC Logistics Canada

The Rick Austin Memorial Dispatcher Award was established in 2018 as a tribute to the memory of Rick Austin, Fleet Dispatcher at CPC, who passed away suddenly on March 15th of 2017. Rick was assigned to the John Deere Fleet.  Click Here to enter.


This award is designed to help recognize the exceptional, and often under-appreciated, efforts of dispatchers who have made an outstanding contribution to their company in the past year or over the course of their career.

PMTC & 3M Vehicle Graphics Design Awards Competition

Sponsored by 3M, Canada’s Commercial Graphics Division, the Annual Vehicle Graphics Design Awards recognize fleet operators and graphic design companies who graphically enhance their vehicles. Awards are presented in several categories. Please see our website for all categories. Click Here to enter.

PMTC & TruckRight Canadian Hall of Fame for Professional Drivers

The Hall recognizes superior, over the road performance of drivers employed by PMTC members.  Someone in your organization, or someone you do business with may be a candidate for induction to the Hall, and we need you to nominate that person.  Click Here to enter.       

PMTC & AVIVA Canada Private Fleet Safety Awards                                                            

The Private Fleet Safety Awards program was created by the PMTC to encourage improved road safety and to promote best practices in private fleet safety management. The awards recognize the private truck fleets most committed to safety improvement, especially where they exceed National Safety Code requirements. This competition is open to all Canadian private truck fleets. PMTC membership is not a requirement.  Click Here to enter.

PMTC-KRTS Professional CMV Driver Training Scholarship
PMTC and KRTS will award a PMTC Member with a Professional Commercial Motor Vehicle Driver Training Scholarship which will cover the costs for the recipient to complete a full Training Program through KRTS, or another registered training provider should the candidate be from outside of Ontario.  This program is an intensive minimum 200-hour course which, when completed, will arm the new Professional Driver with a high level of training, as set by the Truck Training Schools Association of Ontario (TTSAO) mandatory requirements. This course will provide the student with the skills and confidence necessary to become a successful Professional Driver. The award will help promote investment in the training needs of our great industry.  Click here to enter.

The PMTC-Tenstreet Young Leaders Education Bursary

PMTC and Tenstreet will award 1 PMTC Young Leader and 1 Mohawk College Supply Chain Management Program Student with an Education Bursary, which will cover the costs for the recipient to complete 2 of the 4 courses that are required to complete the “PMTC Logistics Management Graduate Program”.

This program is an intensive 4 course program that, when completed, will equip the new emerging leader with the skills and confidence necessary to successfully climb the ranks in his or her company and become a successful leader in their organization. The award will help promote investment in the training needs of the future young leaders of our great industry.  Click Here to enter. 

The Courses are selected from the CITT library of Certified Logistics Management courses.

For more information contact:

Annette Kieft

PMTC Executive Assistant &

Member Services Co-Ordinator

Private Motor Truck Council of Canada                                                                            Tel: 905-827-0587 x101

Suite 5, 225 Main Street East                                                                                                Fax: 905-827-8212

Milton, Ontario, L9T 1N9                                                                                                       Email: info@pmtc.ca

 

 

The Private Motor Truck Council of Canada is the only national association dedicated to the interests of Canada’s private and dedicated trucking community.  Its membership consists of private, dedicated and for-hire truck fleets as well as suppliers to industry from every part of the country.



 

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